Marketing Managers Salary in Madison, WI

BLS Occupational Employment & Wage Statistics • May 2025 • Madison, WI

Median annual salary $133,460 -17.1% vs national
Median hourly $64.16
10th percentile $93,800
90th percentile $209,660
Employed locally 870
National median $161,030

Compare Marketing Managers salary & buying power

Type a city below to see how Madison, WI stacks up on salary and cost of living.

Full tool →
Marketing Managers
in
Madison, WI
vs

    Salary percentile breakdown

    10th
    $93,800
    25th
    $105,930
    50th (median)
    $133,460
    75th
    $167,390
    90th
    $209,660

    Madison economic context

    Unemployment rate 2.40% 2024 annual avg • BLS LAUS
    Median household income $86,827 2023 • Census ACS
    Marketing Managers salary vs area income 154% Median Marketing Managers salary is 54% above the area median household income

    Top-paying metros for Marketing Managers

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $228,580
    San Francisco-Oakland-Fremont, CA $212,520
    Boston-Cambridge-Newton, MA-NH $200,010
    Trenton-Princeton, NJ $199,950
    Massachusetts $192,480
    Cheyenne, WY $183,540

    Nearby metros — Marketing Managers salary comparison

    Metro areaMedian salary
    Minneapolis-St. Paul-Bloomington, MN-WI $169,760
    Providence-Warwick, RI-MA $169,060
    Philadelphia-Camden-Wilmington, PA-NJ-DE-MD $161,340
    Oshkosh-Neenah, WI $147,860
    Kenosha, WI $142,000
    Norwich-New London-Willimantic, CT $140,670

    Related occupations in Madison, WI

    OccupationMedian salary
    General and Operations Managers $123,460
    Managers, All Other $120,970
    Financial Managers $149,180
    Computer and Information Systems Managers $138,010
    Sales Managers $151,610
    Medical and Health Services Managers $137,930

    Frequently asked questions

    How much do Marketing Managers make per hour in Madison?

    The median hourly wage for Marketing Managers in Madison, WI is $64.16, based on BLS OEWS 2025 data. Top earners (90th percentile) make $98.28 or more per hour.

    Is Madison above or below average for Marketing Managers salaries?

    The median Marketing Managers salary in Madison, WI is 17.1% below the national median of $161,030. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Marketing Managers in Madison?

    Entry-level Marketing Managers (10th percentile) earn around $93,800 per year in Madison, WI. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $105,930.