Sales Managers Salary in Santa Rosa, CA

BLS Occupational Employment & Wage Statistics • May 2025 • Santa Rosa-Petaluma, CA

Median annual salary $106,410 -22.9% vs national
Median hourly $51.16
10th percentile $61,940
90th percentile $217,230
Employed locally 1,310
National median $138,060

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Sales Managers
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Santa Rosa, CA
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    Salary percentile breakdown

    10th
    $61,940
    25th
    $73,050
    50th (median)
    $106,410
    75th
    $160,540
    90th
    $217,230

    Santa Rosa economic context

    Unemployment rate 4.10% 2024 annual avg • BLS LAUS
    Median household income $102,840 2023 • Census ACS
    Sales Managers salary vs area income 103% Median Sales Managers salary is 3% above the area median household income

    Top-paying metros for Sales Managers

    Metro areaMedian salary
    New York $214,350
    New York-Newark-Jersey City, NY-NJ $211,670
    Delaware $201,090
    San Jose-Sunnyvale-Santa Clara, CA $200,450
    Sussex Delaware nonmetropolitan area $188,070
    Boulder, CO $183,880

    Nearby metros — Sales Managers salary comparison

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $200,450
    Boston-Cambridge-Newton, MA-NH $175,360
    San Francisco-Oakland-Fremont, CA $174,610
    Utica-Rome, NY $150,950
    Ithaca, NY $150,390
    Chicago-Naperville-Elgin, IL-IN $147,940

    Related occupations in Santa Rosa, CA

    OccupationMedian salary
    General and Operations Managers $114,510
    Financial Managers $156,840
    Medical and Health Services Managers $155,640
    Construction Managers $109,750
    Managers, All Other $155,700
    Property, Real Estate, and Community Association Managers $74,540

    Frequently asked questions

    How much do Sales Managers make per hour in Santa Rosa?

    The median hourly wage for Sales Managers in Santa Rosa, CA is $51.16, based on BLS OEWS 2025 data. Top earners (90th percentile) make $105.01 or more per hour.

    Is Santa Rosa above or below average for Sales Managers salaries?

    The median Sales Managers salary in Santa Rosa, CA is 22.9% below the national median of $138,060. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Sales Managers in Santa Rosa?

    Entry-level Sales Managers (10th percentile) earn around $61,940 per year in Santa Rosa, CA. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $73,050.