Market Research Analysts and Marketing Specialists Salary in Cleveland, OH

BLS Occupational Employment & Wage Statistics • May 2025 • Cleveland, OH

Median annual salary $70,160 -8.8% vs national
Median hourly $33.73
10th percentile $39,840
90th percentile $122,260
Employed locally 5,210
National median $76,950

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Market Research Analysts and Marketing Specialists
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Cleveland, OH
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    In Cleveland, OH, Market Research Analysts and Marketing Specialists earn a median annual salary of $70,160, with an hourly wage of approximately $33.73. This local median income is slightly below the national median for this occupation, which stands at $76,950. When compared to the area's median household income of $68,507, these professionals typically earn more than the average household in the region, reflecting their specialized skill set and the value they bring to businesses. With an estimated 5,210 individuals employed in this field locally, it is a notable contributor to Cleveland's economy, especially considering the local unemployment rate of 3.80%.

    Entry-level Market Research Analysts and Marketing Specialists in Cleveland tend to earn around $39,840 annually, placing them at the 10th percentile of earnings for this occupation. As professionals gain experience, their income potential increases significantly. For instance, those within the 25th percentile earn about $51,560 per year, while experienced individuals in the 75th percentile can make approximately $93,430 annually. Top earners, or those at the 90th percentile, may see salaries as high as $122,260. The disparity in earnings is driven by factors such as years of experience, level of education, specific industry sectors, and individual performance. This progression underscores the importance of skill development and career advancement within the field.

    Salary percentile breakdown

    10th
    $39,840
    25th
    $51,560
    50th (median)
    $70,160
    75th
    $93,430
    90th
    $122,260

    Cleveland economic context

    Unemployment rate 3.80% 2024 annual avg • BLS LAUS
    Median household income $68,507 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 102% Median Market Research Analysts and Marketing Specialists salary is 2% above the area median household income

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Cleveland?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Cleveland, OH is $33.73, based on BLS OEWS 2025 data. Top earners (90th percentile) make $59.14 or more per hour.

    Is Cleveland above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Cleveland, OH is 8.8% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Cleveland?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $39,840 per year in Cleveland, OH. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $51,560.