Market Research Analysts and Marketing Specialists Salary in Denver, CO

BLS Occupational Employment & Wage Statistics • May 2025 • Denver-Aurora-Centennial, CO

Median annual salary $80,670 +4.8% vs national
Median hourly $38.79
10th percentile $51,030
90th percentile $164,120
Employed locally 18,890
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Denver, CO
vs

    Salary percentile breakdown

    10th
    $51,030
    25th
    $67,490
    50th (median)
    $80,670
    75th
    $121,030
    90th
    $164,120

    Denver economic context

    Unemployment rate 4.20% 2024 annual avg • BLS LAUS
    Median household income $102,339 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 79% Median Market Research Analysts and Marketing Specialists salary is 21% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Boulder, CO $92,570
    Portland-Vancouver-Hillsboro, OR-WA $87,950
    District of Columbia $83,340
    Colorado $80,670

    Related occupations in Denver, CO

    OccupationMedian salary
    Business Operations Specialists, All Other $93,200
    Accountants and Auditors $95,680
    Project Management Specialists $109,970
    Human Resources Specialists $79,240
    Management Analysts $104,660
    Training and Development Specialists $75,290

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Denver?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Denver, CO is $38.79, based on BLS OEWS 2025 data. Top earners (90th percentile) make $80.56 or more per hour.

    Is Denver above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Denver, CO is 4.8% above the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Denver?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $51,030 per year in Denver, CO. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $67,490.