Market Research Analysts and Marketing Specialists Salary in Northern Michigan

BLS Occupational Employment & Wage Statistics • May 2025 • Northern Michigan nonmetropolitan area

Median annual salary $54,340 -29.4% vs national
Median hourly $26.13
10th percentile $33,280
90th percentile $88,140
Employed locally 340
National median $76,950

Compare Market Research Analysts and Marketing Specialists salary & buying power

Type a city below to see how Northern Michigan stacks up on salary and cost of living.

Full tool →
Market Research Analysts and Marketing Specialists
in
Northern Michigan
vs

    Salary percentile breakdown

    10th
    $33,280
    25th
    $41,100
    50th (median)
    $54,340
    75th
    $70,900
    90th
    $88,140

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Related occupations in Northern Michigan

    OccupationMedian salary
    Accountants and Auditors$65,700
    Human Resources Specialists$58,310
    Buyers and Purchasing Agents$60,770
    Business Operations Specialists, All Other$77,920
    Project Management Specialists$78,400
    Training and Development Specialists$53,140

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Northern Michigan?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Northern Michigan is $26.13, based on BLS OEWS 2025 data. Top earners (90th percentile) make $47.64 or more per hour.

    Is Northern Michigan above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Northern Michigan is 29.4% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Northern Michigan?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $33,280 per year in Northern Michigan. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $41,100.