Market Research Analysts and Marketing Specialists Salary in South Carolina
BLS OEWS May 2025 • 11 metro areas • South Carolina
Market Research Analysts and Marketing Specialists in South Carolina earn a median salary of $61,943 per year on average across 11 metro and nonmetro areas, -19.5% vs the national median of $76,950. An estimated 7,170 market research analysts and marketing specialists are employed across South Carolina, with salaries ranging from $53,240 to $69,370 depending on location.
$61,943
Avg median salary in South Carolina
$69,370
Highest paying metro
$53,240
Lowest paying metro
7,170
Employed in South Carolina
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Market Research Analysts and Marketing Specialists
inMarket Research Analysts and Marketing Specialists salaries by city in South Carolina
| Metro area | Median salary | 25th pct | 75th pct | Employed |
|---|---|---|---|---|
| Greenville, SC | $69,370 | $48,180 | $105,560 | 1,870 |
| Spartanburg, SC | $69,010 | $52,090 | $95,050 | 410 |
| Columbia, SC | $64,440 | $47,490 | $91,520 | 1,500 |
| Northwestern South Carolina | $63,060 | $46,900 | $97,040 | 180 |
| Florence, SC | $62,290 | $45,230 | $86,540 | 210 |
| Charleston, SC | $62,260 | $48,520 | $92,390 | 1,800 |
| Southern South Carolina | $60,790 | $41,800 | $92,570 | 100 |
| Hilton Head Island, SC | $59,270 | $44,730 | $75,620 | 350 |
| Sumter, SC | $59,050 | $42,440 | $98,900 | 70 |
| Northeastern South Carolina | $58,590 | $43,050 | $76,300 | 140 |
| Myrtle Beach, SC | $53,240 | $38,840 | $76,430 | 540 |