Market Research Analysts and Marketing Specialists Salary in Southwest Iowa

BLS Occupational Employment & Wage Statistics • May 2025 • Southwest Iowa nonmetropolitan area

Median annual salary $61,050 -20.7% vs national
Median hourly $29.35
10th percentile $31,870
90th percentile $110,930
Employed locally 230
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Southwest Iowa
vs

    Salary percentile breakdown

    10th
    $31,870
    25th
    $47,800
    50th (median)
    $61,050
    75th
    $80,900
    90th
    $110,930

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Related occupations in Southwest Iowa

    OccupationMedian salary
    Accountants and Auditors $62,230
    Human Resources Specialists $60,550
    Buyers and Purchasing Agents $63,450
    Business Operations Specialists, All Other $52,200
    Loan Officers $92,560
    Project Management Specialists $77,610

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Southwest Iowa?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Southwest Iowa is $29.35, based on BLS OEWS 2025 data. Top earners (90th percentile) make $49.74 or more per hour.

    Is Southwest Iowa above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Southwest Iowa is 20.7% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Southwest Iowa?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $31,870 per year in Southwest Iowa. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $47,800.