Market Research Analysts and Marketing Specialists Salary in Western Wisconsin

BLS Occupational Employment & Wage Statistics • May 2025 • Western Wisconsin nonmetropolitan area

Median annual salary $61,940 -19.5% vs national
Median hourly $29.78
10th percentile $38,030
90th percentile $101,920
Employed locally 400
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Western Wisconsin
vs

    Salary percentile breakdown

    10th
    $38,030
    25th
    $48,010
    50th (median)
    $61,940
    75th
    $78,320
    90th
    $101,920

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Related occupations in Western Wisconsin

    OccupationMedian salary
    Accountants and Auditors$75,250
    Human Resources Specialists$67,610
    Business Operations Specialists, All Other$71,950
    Project Management Specialists$79,990
    Buyers and Purchasing Agents$64,330
    Training and Development Specialists$66,100

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Western Wisconsin?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Western Wisconsin is $29.78, based on BLS OEWS 2025 data. Top earners (90th percentile) make $44.23 or more per hour.

    Is Western Wisconsin above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Western Wisconsin is 19.5% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Western Wisconsin?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $38,030 per year in Western Wisconsin. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $48,010.