Marketing Managers Salary in Austin, TX

BLS Occupational Employment & Wage Statistics • May 2025 • Austin-Round Rock-San Marcos, TX

Median annual salary $162,150 +0.7% vs national
Median hourly $77.96
10th percentile $88,270
90th percentile
Employed locally 6,310
National median $161,030

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Marketing Managers
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    In Austin, Texas, Marketing Managers earn a median annual salary of $162,150, which is slightly higher than the national median of $161,030 for this occupation. This translates to an hourly rate of approximately $77.96. When compared to the area's median household income, which stands at $97,638, it is evident that Marketing Managers in Austin earn significantly more, nearly 66% above the local average. Despite a relatively low local unemployment rate of 3.50%, the demand for skilled marketing professionals remains robust, indicating a strong market for those holding this position.

    For individuals entering the field as Marketing Managers in Austin, earnings start at $88,270 annually (10th percentile), with more experienced professionals earning up to $204,990 per year (75th percentile). This substantial salary range reflects various factors such as years of experience, expertise, educational background, and the size or industry of the employing organization. Entry-level workers typically earn less due to their limited professional experience and need for mentorship within organizations. In contrast, experienced marketing managers command higher salaries due to their demonstrated ability to drive successful campaigns, manage larger teams, and contribute strategic insights that align with organizational goals. These differences underscore how career progression and specialization can significantly impact earning potential in this field.

    Salary percentile breakdown

    10th
    $88,270
    25th
    $115,930
    50th (median)
    $162,150
    75th
    $204,990

    Austin economic context

    Unemployment rate 3.50% 2024 annual avg • BLS LAUS
    Median household income $97,638 2023 • Census ACS
    Marketing Managers salary vs area income 166% Median Marketing Managers salary is 66% above the area median household income

    Frequently asked questions

    How much do Marketing Managers make per hour in Austin?

    The median hourly wage for Marketing Managers in Austin, TX is $77.96, based on BLS OEWS 2025 data. Top earners (90th percentile) make $132.07 or more per hour.

    Is Austin above or below average for Marketing Managers salaries?

    The median Marketing Managers salary in Austin, TX is 0.7% above the national median of $161,030. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Marketing Managers in Austin?

    Entry-level Marketing Managers (10th percentile) earn around $88,270 per year in Austin, TX. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $115,930.