Marketing Managers Salary in Dallas, TX

BLS Occupational Employment & Wage Statistics • May 2025 • Dallas-Fort Worth-Arlington, TX

Median annual salary $147,990 -8.1% vs national
Median hourly $71.15
10th percentile $77,280
90th percentile
Employed locally 17,040
National median $161,030

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Marketing Managers
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    In Dallas, TX, marketing managers earn a median annual salary of $147,990, which is approximately $13,040 less than the national median for this occupation at $161,030. This places their earnings significantly higher compared to the local area's median household income of $87,155. Such a disparity highlights the substantial earning potential within managerial roles in the marketing sector relative to other occupations in the region. With an unemployment rate of 3.90%, Dallas presents a competitive job market where marketing managers are positioned well above average earners within the community.

    For entry-level marketing managers in Dallas, earnings start closer to the 10th percentile at $77,280 annually, reflecting a significant growth potential as experience is gained. In contrast, experienced professionals can earn near or beyond the 75th percentile mark of $195,740 per year, underscoring nearly a threefold increase from entry-level positions. The difference in earnings primarily stems from accumulated industry knowledge, proven performance metrics, leadership capabilities, and strategic expertise that more seasoned managers bring to their roles. These factors drive salary progression, making experience a critical component in the financial trajectory of marketing managers.

    Salary percentile breakdown

    10th
    $77,280
    25th
    $103,990
    50th (median)
    $147,990
    75th
    $195,740

    Dallas economic context

    Unemployment rate 3.90% 2024 annual avg • BLS LAUS
    Median household income $87,155 2023 • Census ACS
    Marketing Managers salary vs area income 170% Median Marketing Managers salary is 70% above the area median household income

    Frequently asked questions

    How much do Marketing Managers make per hour in Dallas?

    The median hourly wage for Marketing Managers in Dallas, TX is $71.15, based on BLS OEWS 2025 data. Top earners (90th percentile) make $129.15 or more per hour.

    Is Dallas above or below average for Marketing Managers salaries?

    The median Marketing Managers salary in Dallas, TX is 8.1% below the national median of $161,030. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Marketing Managers in Dallas?

    Entry-level Marketing Managers (10th percentile) earn around $77,280 per year in Dallas, TX. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $103,990.