Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel Salary in Grand Rapids, MI

BLS Occupational Employment & Wage Statistics • May 2025 • Grand Rapids-Wyoming-Kentwood, MI

Median annual salary $64,010 -3.4% vs national
Median hourly $30.77
10th percentile $36,590
90th percentile $125,890
Employed locally 3,090
National median $66,260

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Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
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Grand Rapids, MI
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    In Grand Rapids, MI, sales representatives of services (excluding advertising, insurance, financial services, and travel) earn a median annual salary of $64,010, which translates to a median hourly wage of $30.77. This figure is slightly below the national median for this occupation, which stands at $66,260. When compared to local household income data, it becomes evident that these sales representatives generally earn less than the area's median household income of $80,296. The disparity suggests that while individuals in this role contribute significantly to their households' earnings, they might not match the broader economic standards set by other occupations within the Grand Rapids region.

    For entry-level workers, salaries begin around the 10th percentile mark at approximately $36,590 annually, whereas those in more experienced positions can earn up to the 90th percentile, which reaches as high as $125,890 per year. This significant variance is primarily driven by factors such as length of service, sales performance, and individual negotiation skills, among others. The lower quartile sees earnings around $47,290, whereas those in the upper quartile can expect to make about $92,310 annually. Such differences underscore the importance of experience and proficiency within this field, highlighting how career advancement and skill development can lead to substantially higher earning potential over time.

    Salary percentile breakdown

    10th
    $36,590
    25th
    $47,290
    50th (median)
    $64,010
    75th
    $92,310
    90th
    $125,890

    Grand Rapids economic context

    Unemployment rate 4.00% 2024 annual avg • BLS LAUS
    Median household income $80,296 2023 • Census ACS
    Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel salary vs area income 80% Median Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel salary is 20% below the area median household income

    Frequently asked questions

    How much do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel make per hour in Grand Rapids?

    The median hourly wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Grand Rapids, MI is $30.77, based on BLS OEWS 2025 data. Top earners (90th percentile) make $60.25 or more per hour.

    Is Grand Rapids above or below average for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel salaries?

    The median Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel salary in Grand Rapids, MI is 3.4% below the national median of $66,260. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Grand Rapids?

    Entry-level Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel (10th percentile) earn around $36,590 per year in Grand Rapids, MI. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $47,290.