Market Research Analysts and Marketing Specialists Salary in Akron, OH

BLS Occupational Employment & Wage Statistics • May 2025 • Akron, OH

Median annual salary $65,840 -14.4% vs national
Median hourly $31.65
10th percentile $38,430
90th percentile $121,680
Employed locally 1,500
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Akron, OH
vs

    Salary percentile breakdown

    10th
    $38,430
    25th
    $50,820
    50th (median)
    $65,840
    75th
    $91,170
    90th
    $121,680

    Akron economic context

    Unemployment rate 4.40% 2024 annual avg • BLS LAUS
    Median household income $71,312 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 92% Median Market Research Analysts and Marketing Specialists salary is 8% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Columbus, OH $73,570
    Cincinnati, OH-KY-IN $70,410
    Cleveland, OH $70,160
    Ohio $67,850
    Springfield, OH $66,780
    West Northwestern Ohio nonmetropolitan area $66,630

    Related occupations in Akron, OH

    OccupationMedian salary
    Accountants and Auditors $75,980
    Human Resources Specialists $65,590
    Project Management Specialists $98,380
    Business Operations Specialists, All Other $61,840
    Claims Adjusters, Examiners, and Investigators $60,280
    Management Analysts $82,960

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Akron?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Akron, OH is $31.65, based on BLS OEWS 2025 data. Top earners (90th percentile) make $57.78 or more per hour.

    Is Akron above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Akron, OH is 14.4% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Akron?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $38,430 per year in Akron, OH. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $50,820.