Market Research Analysts and Marketing Specialists Salary in Lawton, OK

BLS Occupational Employment & Wage Statistics • May 2025 • Lawton, OK

Median annual salary $58,030 -24.6% vs national
Median hourly $27.90
10th percentile $31,110
90th percentile $126,170
Employed locally 140
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Lawton, OK
vs

    Salary percentile breakdown

    10th
    $31,110
    25th
    $38,230
    50th (median)
    $58,030
    75th
    $88,370
    90th
    $126,170

    Lawton economic context

    Unemployment rate 3.60% 2024 annual avg • BLS LAUS
    Median household income $59,060 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 98% Median Market Research Analysts and Marketing Specialists salary is 2% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Spokane-Spokane Valley, WA $71,100
    Tulsa, OK $69,270
    Roanoke, VA $63,600
    Oklahoma $59,330
    Northwest Oklahoma nonmetropolitan area $58,150
    Southeast Oklahoma nonmetropolitan area $57,630

    Related occupations in Lawton, OK

    OccupationMedian salary
    Business Operations Specialists, All Other$92,750
    Accountants and Auditors$68,710
    Human Resources Specialists$60,440
    Management Analysts$84,640
    Project Management Specialists$79,610
    Loan Officers$53,430

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Lawton?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Lawton, OK is $27.90, based on BLS OEWS 2025 data. Top earners (90th percentile) make $62.81 or more per hour.

    Is Lawton above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Lawton, OK is 24.6% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Lawton?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $31,110 per year in Lawton, OK. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $38,230.