Retail Salespersons Salary in Boulder, CO

BLS Occupational Employment & Wage Statistics • May 2025 • Boulder, CO

Median annual salary $37,720 +9.1% vs national
Median hourly $18.14
10th percentile $32,040
90th percentile $51,990
Employed locally 5,000
National median $34,580

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Retail Salespersons
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Boulder, CO
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    In Boulder, Colorado, retail salespersons earn a median annual salary of $37,720, which is slightly higher than the national median of $34,580 for this occupation. The median hourly wage stands at $18.14. When compared to the area's median household income of $102,772, it becomes evident that a typical retail worker earns significantly less than the average household in Boulder. This discrepancy highlights the economic challenges faced by individuals working in retail sales when attempting to support themselves or their families on these earnings alone.

    Entry-level retail salespersons tend to earn closer to the 10th percentile, which is around $32,040 annually, whereas experienced workers may approach or exceed the 75th percentile at $45,050. The substantial difference between entry and experienced positions can be attributed to several factors including tenure, performance, and skill level. Additionally, retail salespersons with specialized knowledge or those working in high-demand sectors might command higher wages, as reflected by the 90th percentile earnings of $51,990. This variance underscores the importance of experience and expertise in advancing earning potential within this field.

    Salary percentile breakdown

    10th
    $32,040
    25th
    $35,610
    50th (median)
    $37,720
    75th
    $45,050
    90th
    $51,990

    Boulder economic context

    Unemployment rate 4.20% 2024 annual avg • BLS LAUS
    Median household income $102,772 2023 • Census ACS
    Retail Salespersons salary vs area income 37% Median Retail Salespersons salary is 63% below the area median household income

    Frequently asked questions

    How much do Retail Salespersons make per hour in Boulder?

    The median hourly wage for Retail Salespersons in Boulder, CO is $18.14, based on BLS OEWS 2025 data. Top earners (90th percentile) make $24.58 or more per hour.

    Is Boulder above or below average for Retail Salespersons salaries?

    The median Retail Salespersons salary in Boulder, CO is 9.1% above the national median of $34,580. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Retail Salespersons in Boulder?

    Entry-level Retail Salespersons (10th percentile) earn around $32,040 per year in Boulder, CO. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $35,610.