Retail Salespersons Salary in Denver, CO

BLS Occupational Employment & Wage Statistics • May 2025 • Denver-Aurora-Centennial, CO

Median annual salary $37,500 +8.4% vs national
Median hourly $18.03
10th percentile $31,950
90th percentile $50,650
Employed locally 39,120
National median $34,580

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Retail Salespersons
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Denver, CO
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    In Denver, CO, retail salespersons earn a median annual salary of $37,500, which translates to an hourly wage of approximately $18.03. This figure exceeds the national median for this occupation by about $2,920. When compared to the local area's median household income of $102,339, it is evident that the earnings of retail salespersons constitute a modest portion of the typical household's total income. With an estimated 39,120 individuals employed in this sector and a local unemployment rate of 4.20%, these positions represent a significant component of Denver's workforce but do not approach the economic standing of the average household within the area.

    Entry-level retail salespersons can expect to earn around $31,950 annually, which is at or near the 10th percentile for this occupation in Denver, CO. As experience accumulates and workers advance toward more seasoned roles, there is a notable increase in earnings potential; those at the 75th percentile earn up to approximately $43,980 per year. The highest earners, situated at the 90th percentile, can make upwards of $50,650 annually. This significant wage disparity between entry-level and experienced workers is driven by factors such as tenure, skill acquisition, performance incentives, and possibly taking on additional responsibilities or managerial roles within a retail setting.

    Salary percentile breakdown

    10th
    $31,950
    25th
    $35,410
    50th (median)
    $37,500
    75th
    $43,980
    90th
    $50,650

    Denver economic context

    Unemployment rate 4.20% 2024 annual avg • BLS LAUS
    Median household income $102,339 2023 • Census ACS
    Retail Salespersons salary vs area income 37% Median Retail Salespersons salary is 63% below the area median household income

    Frequently asked questions

    How much do Retail Salespersons make per hour in Denver?

    The median hourly wage for Retail Salespersons in Denver, CO is $18.03, based on BLS OEWS 2025 data. Top earners (90th percentile) make $23.62 or more per hour.

    Is Denver above or below average for Retail Salespersons salaries?

    The median Retail Salespersons salary in Denver, CO is 8.4% above the national median of $34,580. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Retail Salespersons in Denver?

    Entry-level Retail Salespersons (10th percentile) earn around $31,950 per year in Denver, CO. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $35,410.