Retail Salespersons Salary in Madison, WI

BLS Occupational Employment & Wage Statistics • May 2025 • Madison, WI

Median annual salary $34,630 +0.1% vs national
Median hourly $16.65
10th percentile $28,230
90th percentile $48,490
Employed locally 8,800
National median $34,580

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Retail Salespersons
in
Madison, WI
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    Salary percentile breakdown

    10th
    $28,230
    25th
    $29,710
    50th (median)
    $34,630
    75th
    $37,940
    90th
    $48,490

    Madison economic context

    Unemployment rate 2.40% 2024 annual avg • BLS LAUS
    Median household income $86,827 2023 • Census ACS
    Retail Salespersons salary vs area income 40% Median Retail Salespersons salary is 60% below the area median household income

    Top-paying metros for Retail Salespersons

    Metro areaMedian salary
    Napa, CA $44,680
    San Jose-Sunnyvale-Santa Clara, CA $43,040
    San Francisco-Oakland-Fremont, CA $42,490
    Seattle-Tacoma-Bellevue, WA $39,180
    Northwest Colorado nonmetropolitan area $38,770
    Santa Rosa-Petaluma, CA $38,760

    Nearby metros — Retail Salespersons salary comparison

    Metro areaMedian salary
    Kennewick-Richland, WA $36,540
    Lewiston-Auburn, ME $36,450
    Minneapolis-St. Paul-Bloomington, MN-WI $35,600
    Lewiston, ID-WA $35,360
    Providence-Warwick, RI-MA $34,910
    Norwich-New London-Willimantic, CT $34,900

    Related occupations in Madison, WI

    OccupationMedian salary
    Cashiers $30,930
    Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel $63,990
    Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products $64,140
    First-Line Supervisors of Retail Sales Workers $50,080
    Insurance Sales Agents $64,020
    First-Line Supervisors of Non-Retail Sales Workers $102,380

    Frequently asked questions

    How much do Retail Salespersons make per hour in Madison?

    The median hourly wage for Retail Salespersons in Madison, WI is $16.65, based on BLS OEWS 2025 data. Top earners (90th percentile) make $23.65 or more per hour.

    Is Madison above or below average for Retail Salespersons salaries?

    The median Retail Salespersons salary in Madison, WI is 0.1% above the national median of $34,580. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Retail Salespersons in Madison?

    Entry-level Retail Salespersons (10th percentile) earn around $28,230 per year in Madison, WI. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $29,710.