Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel Salary in Madison, WI

In Madison, WI, a typical Sales Representative of Services—excluding those in advertising, insurance, financial services, and travel—earns an annual median salary of $63,990, translating to approximately $30.76 per hour. This figure is slightly below the national median for this occupation, which stands at $66,260. When compared to local household incomes, sales representatives' earnings are lower than the area's median household income, which is recorded at $86,827. Despite this discrepancy, Madison boasts a relatively low unemployment rate of 2.40%, suggesting that job opportunities remain accessible and competitive within the region.

Entry-level workers in this field typically earn around the 10th percentile mark, with salaries starting near $40,000 annually. In contrast, more experienced professionals can reach or exceed the 75th percentile, earning up to $83,340 per year, while top earners at the 90th percentile might take home as much as $123,780. The significant salary difference between entry-level and experienced workers is driven by factors such as accumulated sales experience, developed client networks, and proficiency in negotiating complex service contracts. As representatives gain expertise, their ability to drive higher-value deals contributes substantially to increased earnings potential over time.