Market Research Analysts and Marketing Specialists Salary in Beckley, WV

BLS Occupational Employment & Wage Statistics • May 2025 • Beckley, WV

Median annual salary $46,390 -39.7% vs national
Median hourly $22.30
10th percentile $24,960
90th percentile $93,490
Employed locally 90
National median $76,950

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Market Research Analysts and Marketing Specialists
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Beckley, WV
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    Salary percentile breakdown

    10th
    $24,960
    25th
    $34,830
    50th (median)
    $46,390
    75th
    $66,000
    90th
    $93,490

    Beckley economic context

    Unemployment rate 4.00% 2024 annual avg • BLS LAUS
    Median household income $52,345 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 89% Median Market Research Analysts and Marketing Specialists salary is 11% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Washington-Arlington-Alexandria, DC-VA-MD-WV $84,640
    Winchester, VA-WV $66,960
    Hagerstown-Martinsburg, MD-WV $61,410
    Weirton-Steubenville, WV-OH $56,010
    Morgantown, WV $53,580
    Wheeling, WV-OH $51,410

    Related occupations in Beckley, WV

    OccupationMedian salary
    Accountants and Auditors $72,600
    Human Resources Specialists $62,890
    Financial Specialists, All Other $77,960
    Compliance Officers $54,040
    Training and Development Specialists $43,290
    Project Management Specialists $75,480

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Beckley?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Beckley, WV is $22.30, based on BLS OEWS 2025 data. Top earners (90th percentile) make $39.33 or more per hour.

    Is Beckley above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Beckley, WV is 39.7% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Beckley?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $24,960 per year in Beckley, WV. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $34,830.