Market Research Analysts and Marketing Specialists Salary in Cape Coral, FL

BLS Occupational Employment & Wage Statistics • May 2025 • Cape Coral-Fort Myers, FL

Median annual salary $63,870 -17% vs national
Median hourly $30.71
10th percentile $39,470
90th percentile $120,360
Employed locally 1,120
National median $76,950

Compare Market Research Analysts and Marketing Specialists salary & buying power

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Market Research Analysts and Marketing Specialists
in
Cape Coral, FL
vs

    Salary percentile breakdown

    10th
    $39,470
    25th
    $51,900
    50th (median)
    $63,870
    75th
    $86,940
    90th
    $120,360

    Cape Coral economic context

    Unemployment rate 3.50% 2024 annual avg • BLS LAUS
    Median household income $73,099 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 87% Median Market Research Analysts and Marketing Specialists salary is 13% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Miami-Fort Lauderdale-West Palm Beach, FL $80,160
    Florida $77,490
    Tampa-St. Petersburg-Clearwater, FL $77,290
    Orlando-Kissimmee-Sanford, FL $75,520
    Lakeland-Winter Haven, FL $73,360
    Palm Bay-Melbourne-Titusville, FL $73,330

    Related occupations in Cape Coral, FL

    OccupationMedian salary
    Accountants and Auditors$74,620
    Project Management Specialists$83,940
    Management Analysts$80,160
    Human Resources Specialists$62,650
    Business Operations Specialists, All Other$67,670
    Buyers and Purchasing Agents$71,800

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Cape Coral?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Cape Coral, FL is $30.71, based on BLS OEWS 2025 data. Top earners (90th percentile) make $62.07 or more per hour.

    Is Cape Coral above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Cape Coral, FL is 17% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Cape Coral?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $39,470 per year in Cape Coral, FL. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $51,900.