Market Research Analysts and Marketing Specialists Salary in Cape Girardeau, MO-IL

BLS Occupational Employment & Wage Statistics • May 2025 • Cape Girardeau, MO-IL

Median annual salary $50,850 -33.9% vs national
Median hourly $24.45
10th percentile $36,720
90th percentile $97,970
Employed locally 170
National median $76,950

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Market Research Analysts and Marketing Specialists
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    Salary percentile breakdown

    10th
    $36,720
    25th
    $42,030
    50th (median)
    $50,850
    75th
    $73,690
    90th
    $97,970

    Cape Girardeau economic context

    Unemployment rate 3.50% 2024 annual avg • BLS LAUS
    Median household income $67,267 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 76% Median Market Research Analysts and Marketing Specialists salary is 24% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Francisco-Oakland-Fremont, CA $124,840
    Richmond, VA $81,240
    Des Moines-West Des Moines, IA $79,090
    Southern Vermont nonmetropolitan area $77,050
    Northern Vermont nonmetropolitan area $76,050
    Davenport-Moline-Rock Island, IA-IL $75,430

    Related occupations in Cape Girardeau, MO-IL

    OccupationMedian salary
    Accountants and Auditors $62,690
    Human Resources Specialists $58,060
    Project Management Specialists $73,930
    Buyers and Purchasing Agents $56,290
    Business Operations Specialists, All Other $63,960
    Loan Officers $68,430

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Cape Girardeau?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Cape Girardeau, MO-IL is $24.45, based on BLS OEWS 2025 data. Top earners (90th percentile) make $41.96 or more per hour.

    Is Cape Girardeau above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Cape Girardeau, MO-IL is 33.9% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Cape Girardeau?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $36,720 per year in Cape Girardeau, MO-IL. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $42,030.