Market Research Analysts and Marketing Specialists Salary in Cedar Rapids, IA

BLS Occupational Employment & Wage Statistics • May 2025 • Cedar Rapids, IA

Median annual salary $64,390 -16.3% vs national
Median hourly $30.96
10th percentile $39,990
90th percentile $119,990
Employed locally 950
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Cedar Rapids, IA
vs

    Salary percentile breakdown

    10th
    $39,990
    25th
    $49,690
    50th (median)
    $64,390
    75th
    $90,860
    90th
    $119,990

    Cedar Rapids economic context

    Unemployment rate 3.30% 2024 annual avg • BLS LAUS
    Median household income $77,084 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 84% Median Market Research Analysts and Marketing Specialists salary is 16% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    California $92,770
    Washington-Arlington-Alexandria, DC-VA-MD-WV $84,640
    District of Columbia $83,340
    Denver-Aurora-Centennial, CO $80,670
    Olympia-Lacey-Tumwater, WA $80,560
    Miami-Fort Lauderdale-West Palm Beach, FL $80,160

    Related occupations in Cedar Rapids, IA

    OccupationMedian salary
    Accountants and Auditors$74,770
    Project Management Specialists$83,410
    Human Resources Specialists$61,460
    Business Operations Specialists, All Other$69,990
    Buyers and Purchasing Agents$64,510
    Management Analysts$95,480

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Cedar Rapids?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Cedar Rapids, IA is $30.96, based on BLS OEWS 2025 data. Top earners (90th percentile) make $59.09 or more per hour.

    Is Cedar Rapids above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Cedar Rapids, IA is 16.3% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Cedar Rapids?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $39,990 per year in Cedar Rapids, IA. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $49,690.