Market Research Analysts and Marketing Specialists Salary in Green Bay, WI

BLS Occupational Employment & Wage Statistics • May 2025 • Green Bay, WI

Median annual salary $64,340 -16.4% vs national
Median hourly $30.93
10th percentile $42,460
90th percentile $100,570
Employed locally 830
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Green Bay, WI
vs

    Salary percentile breakdown

    10th
    $42,460
    25th
    $51,560
    50th (median)
    $64,340
    75th
    $80,060
    90th
    $100,570

    Green Bay economic context

    Unemployment rate 2.70% 2024 annual avg • BLS LAUS
    Median household income $77,459 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 83% Median Market Research Analysts and Marketing Specialists salary is 17% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Minneapolis-St. Paul-Bloomington, MN-WI $85,850
    Providence-Warwick, RI-MA $77,630
    Philadelphia-Camden-Wilmington, PA-NJ-DE-MD $76,950
    Winston-Salem, NC $73,780
    Lakeland-Winter Haven, FL $73,360
    Milwaukee-Waukesha, WI $72,430

    Related occupations in Green Bay, WI

    OccupationMedian salary
    Accountants and Auditors$77,480
    Project Management Specialists$89,330
    Human Resources Specialists$65,460
    Business Operations Specialists, All Other$64,930
    Buyers and Purchasing Agents$66,000
    Management Analysts$97,510

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Green Bay?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Green Bay, WI is $30.93, based on BLS OEWS 2025 data. Top earners (90th percentile) make $49.46 or more per hour.

    Is Green Bay above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Green Bay, WI is 16.4% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Green Bay?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $42,460 per year in Green Bay, WI. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $51,560.