Market Research Analysts and Marketing Specialists Salary in Ithaca, NY

BLS Occupational Employment & Wage Statistics • May 2025 • Ithaca, NY

Median annual salary $73,540 -4.4% vs national
Median hourly $35.36
10th percentile $44,250
90th percentile $132,210
Employed locally 230
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Ithaca, NY
vs

    Salary percentile breakdown

    10th
    $44,250
    25th
    $53,990
    50th (median)
    $73,540
    75th
    $99,300
    90th
    $132,210

    Ithaca economic context

    Unemployment rate 3.30% 2024 annual avg • BLS LAUS
    Median household income $73,012 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 101% Median Market Research Analysts and Marketing Specialists salary is 1% above the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    New York-Newark-Jersey City, NY-NJ $97,360
    Rochester, NY $74,620
    Buffalo-Cheektowaga, NY $74,370
    Syracuse, NY $71,260
    Kiryas Joel-Poughkeepsie-Newburgh, NY $69,870

    Related occupations in Ithaca, NY

    OccupationMedian salary
    Accountants and Auditors $79,060
    Project Management Specialists $92,810
    Human Resources Specialists $74,210
    Fundraisers $77,900
    Training and Development Specialists $62,670
    Management Analysts $79,720

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Ithaca?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Ithaca, NY is $35.36, based on BLS OEWS 2025 data. Top earners (90th percentile) make $65.91 or more per hour.

    Is Ithaca above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Ithaca, NY is 4.4% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Ithaca?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $44,250 per year in Ithaca, NY. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $53,990.