Market Research Analysts and Marketing Specialists Salary in Joplin, MO-KS

BLS Occupational Employment & Wage Statistics • May 2025 • Joplin, MO-KS

Median annual salary $57,670 -25.1% vs national
Median hourly $27.73
10th percentile $38,420
90th percentile $103,800
Employed locally 270
National median $76,950

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Market Research Analysts and Marketing Specialists
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Joplin, MO-KS
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    Salary percentile breakdown

    10th
    $38,420
    25th
    $42,960
    50th (median)
    $57,670
    75th
    $75,550
    90th
    $103,800

    Joplin economic context

    Unemployment rate 3.60% 2024 annual avg • BLS LAUS
    Median household income $60,146 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 96% Median Market Research Analysts and Marketing Specialists salary is 4% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Francisco-Oakland-Fremont, CA $124,840
    Richmond, VA $81,240
    Des Moines-West Des Moines, IA $79,090
    Southern Vermont nonmetropolitan area $77,050
    Northern Vermont nonmetropolitan area $76,050
    Davenport-Moline-Rock Island, IA-IL $75,430

    Related occupations in Joplin, MO-KS

    OccupationMedian salary
    Accountants and Auditors $68,580
    Human Resources Specialists $57,530
    Project Management Specialists $76,240
    Buyers and Purchasing Agents $59,740
    Business Operations Specialists, All Other $73,880
    Cost Estimators $68,180

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Joplin?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Joplin, MO-KS is $27.73, based on BLS OEWS 2025 data. Top earners (90th percentile) make $47.44 or more per hour.

    Is Joplin above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Joplin, MO-KS is 25.1% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Joplin?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $38,420 per year in Joplin, MO-KS. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $42,960.