Market Research Analysts and Marketing Specialists Salary in Pensacola, FL

BLS Occupational Employment & Wage Statistics • May 2025 • Pensacola-Ferry Pass-Brent, FL

Median annual salary $62,510 -18.8% vs national
Median hourly $30.05
10th percentile $32,360
90th percentile $106,960
Employed locally 650
National median $76,950

Compare Market Research Analysts and Marketing Specialists salary & buying power

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Market Research Analysts and Marketing Specialists
in
Pensacola, FL
vs

    Salary percentile breakdown

    10th
    $32,360
    25th
    $46,320
    50th (median)
    $62,510
    75th
    $80,380
    90th
    $106,960

    Pensacola economic context

    Unemployment rate 3.50% 2024 annual avg • BLS LAUS
    Median household income $73,588 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 85% Median Market Research Analysts and Marketing Specialists salary is 15% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Miami-Fort Lauderdale-West Palm Beach, FL $80,160
    Florida $77,490
    Tampa-St. Petersburg-Clearwater, FL $77,290
    Orlando-Kissimmee-Sanford, FL $75,520
    Lakeland-Winter Haven, FL $73,360
    Palm Bay-Melbourne-Titusville, FL $73,330

    Related occupations in Pensacola, FL

    OccupationMedian salary
    Business Operations Specialists, All Other $72,550
    Management Analysts $77,100
    Accountants and Auditors $76,090
    Human Resources Specialists $61,790
    Project Management Specialists $94,570
    Loan Officers $60,870

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Pensacola?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Pensacola, FL is $30.05, based on BLS OEWS 2025 data. Top earners (90th percentile) make $54.94 or more per hour.

    Is Pensacola above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Pensacola, FL is 18.8% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Pensacola?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $32,360 per year in Pensacola, FL. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $46,320.