Market Research Analysts and Marketing Specialists Salary in Daphne, AL

BLS Occupational Employment & Wage Statistics • May 2025 • Daphne-Fairhope-Foley, AL

Median annual salary $50,760 -34% vs national
Median hourly $24.40
10th percentile $34,560
90th percentile $110,830
Employed locally 410
National median $76,950

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Market Research Analysts and Marketing Specialists
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Daphne, AL
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    Salary percentile breakdown

    10th
    $34,560
    25th
    $42,210
    50th (median)
    $50,760
    75th
    $77,060
    90th
    $110,830

    Daphne economic context

    Unemployment rate 2.70% 2024 annual avg • BLS LAUS
    Median household income $75,019 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 68% Median Market Research Analysts and Marketing Specialists salary is 32% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    California $92,770
    Washington-Arlington-Alexandria, DC-VA-MD-WV $84,640
    Fayetteville-Springdale-Rogers, AR $80,680
    Denver-Aurora-Centennial, CO $80,670
    Miami-Fort Lauderdale-West Palm Beach, FL $80,160

    Related occupations in Daphne, AL

    OccupationMedian salary
    Accountants and Auditors $66,560
    Human Resources Specialists $59,110
    Buyers and Purchasing Agents $59,640
    Loan Officers $55,550
    Cost Estimators $62,000
    Meeting, Convention, and Event Planners $46,340

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Daphne?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Daphne, AL is $24.40, based on BLS OEWS 2025 data. Top earners (90th percentile) make $48.27 or more per hour.

    Is Daphne above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Daphne, AL is 34% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Daphne?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $34,560 per year in Daphne, AL. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $42,210.