Market Research Analysts and Marketing Specialists Salary in Greensboro, NC

BLS Occupational Employment & Wage Statistics • May 2025 • Greensboro-High Point, NC

Median annual salary $65,540 -14.8% vs national
Median hourly $31.51
10th percentile $37,480
90th percentile $129,210
Employed locally 1,720
National median $76,950

Compare Market Research Analysts and Marketing Specialists salary & buying power

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Market Research Analysts and Marketing Specialists
in
Greensboro, NC
vs

    Salary percentile breakdown

    10th
    $37,480
    25th
    $49,520
    50th (median)
    $65,540
    75th
    $95,450
    90th
    $129,210

    Greensboro economic context

    Unemployment rate 4.00% 2024 annual avg • BLS LAUS
    Median household income $63,083 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 104% Median Market Research Analysts and Marketing Specialists salary is 4% above the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Francisco-Oakland-Fremont, CA $124,840
    Durham-Chapel Hill, NC $92,110
    Portland-Vancouver-Hillsboro, OR-WA $87,950
    Trenton-Princeton, NJ $84,990
    Raleigh-Cary, NC $79,600
    Charlotte-Concord-Gastonia, NC-SC $78,870

    Related occupations in Greensboro, NC

    OccupationMedian salary
    Accountants and Auditors$77,650
    Human Resources Specialists$65,560
    Business Operations Specialists, All Other$70,240
    Project Management Specialists$94,390
    Buyers and Purchasing Agents$67,980
    Training and Development Specialists$56,020

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Greensboro?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Greensboro, NC is $31.51, based on BLS OEWS 2025 data. Top earners (90th percentile) make $62.96 or more per hour.

    Is Greensboro above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Greensboro, NC is 14.8% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Greensboro?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $37,480 per year in Greensboro, NC. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $49,520.