Market Research Analysts and Marketing Specialists Salary in Mobile, AL

BLS Occupational Employment & Wage Statistics • May 2025 • Mobile, AL

Median annual salary $58,060 -24.5% vs national
Median hourly $27.91
10th percentile $33,500
90th percentile $109,770
Employed locally 540
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Mobile, AL
vs

    Salary percentile breakdown

    10th
    $33,500
    25th
    $43,880
    50th (median)
    $58,060
    75th
    $77,150
    90th
    $109,770

    Mobile economic context

    Unemployment rate 3.80% 2024 annual avg • BLS LAUS
    Median household income $58,119 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 100% Median Market Research Analysts and Marketing Specialists salary is 0% above the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    California $92,770
    Washington-Arlington-Alexandria, DC-VA-MD-WV $84,640
    Fayetteville-Springdale-Rogers, AR $80,680
    Denver-Aurora-Centennial, CO $80,670
    Miami-Fort Lauderdale-West Palm Beach, FL $80,160

    Related occupations in Mobile, AL

    OccupationMedian salary
    Accountants and Auditors $65,330
    Human Resources Specialists $60,750
    Buyers and Purchasing Agents $64,020
    Loan Officers $57,250
    Business Operations Specialists, All Other $84,930
    Logisticians $73,800

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Mobile?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Mobile, AL is $27.91, based on BLS OEWS 2025 data. Top earners (90th percentile) make $51.40 or more per hour.

    Is Mobile above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Mobile, AL is 24.5% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Mobile?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $33,500 per year in Mobile, AL. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $43,880.