Market Research Analysts and Marketing Specialists Salary in Virginia
BLS OEWS May 2025 • 16 metro areas • Virginia
Market Research Analysts and Marketing Specialists in Virginia earn a median salary of $63,296 per year on average across 16 metro and nonmetro areas, -17.7% vs the national median of $76,950. An estimated 12,850 market research analysts and marketing specialists are employed across Virginia, with salaries ranging from $41,800 to $81,240 depending on location.
$63,296
Avg median salary in Virginia
$81,240
Highest paying metro
$41,800
Lowest paying metro
12,850
Employed in Virginia
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Market Research Analysts and Marketing Specialists
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Market Research Analysts and Marketing Specialists salaries by city in Virginia
| Metro area | Median salary | 25th pct | 75th pct | Employed |
|---|---|---|---|---|
| Richmond, VA | $81,240 | $59,140 | $129,640 | 4,100 |
| Charlottesville, VA | $80,200 | $59,270 | $118,900 | 760 |
| Southside Virginia | $69,050 | $50,740 | $91,260 | 270 |
| Staunton, VA | $68,570 | $48,880 | $93,590 | 160 |
| Winchester, VA-WV | $66,960 | $49,430 | $95,530 | 270 |
| Virginia Beach, VA-NC | $64,940 | $49,290 | $90,670 | 3,120 |
| Harrisonburg, VA | $64,810 | $49,810 | $84,210 | 280 |
| Southwest Virginia | $63,900 | $45,150 | $85,810 | 270 |
| Roanoke, VA | $63,600 | $46,900 | $82,340 | 600 |
| Blacksburg, VA | $62,800 | $50,650 | $83,060 | 210 |
| Northeast Virginia | $61,880 | $40,520 | $81,940 | 140 |
| Lynchburg, VA | $61,670 | $47,410 | $78,040 | 380 |
| Northwest Virginia | $60,950 | $45,860 | $82,540 | 200 |
| West Virginia | $50,290 | $37,140 | $69,990 | 1,700 |
| Northern West Virginia | $50,070 | $35,160 | $86,800 | 260 |
| Southern West Virginia | $41,800 | $35,150 | $57,470 | 130 |