Market Research Analysts and Marketing Specialists Salary in Laredo, TX

BLS Occupational Employment & Wage Statistics • May 2025 • Laredo, TX

Median annual salary $49,910 -35.1% vs national
Median hourly $24.00
10th percentile $25,890
90th percentile $74,690
Employed locally 190
National median $76,950

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Market Research Analysts and Marketing Specialists
in
Laredo, TX
vs

    Salary percentile breakdown

    10th
    $25,890
    25th
    $34,540
    50th (median)
    $49,910
    75th
    $66,050
    90th
    $74,690

    Laredo economic context

    Unemployment rate 4.20% 2024 annual avg • BLS LAUS
    Median household income $62,506 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 80% Median Market Research Analysts and Marketing Specialists salary is 20% below the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Austin-Round Rock-San Marcos, TX $79,370
    Midland, TX $72,260
    Dallas-Fort Worth-Arlington, TX $68,000
    San Antonio-New Braunfels, TX $64,130
    Odessa, TX $63,100
    Amarillo, TX $61,280

    Related occupations in Laredo, TX

    OccupationMedian salary
    Compliance Officers$93,310
    Accountants and Auditors$60,610
    Human Resources Specialists$47,460
    Business Operations Specialists, All Other$70,570
    Project Management Specialists$63,440
    Logisticians$59,630

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Laredo?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Laredo, TX is $24.00, based on BLS OEWS 2025 data. Top earners (90th percentile) make $42.20 or more per hour.

    Is Laredo above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Laredo, TX is 35.1% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Laredo?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $25,890 per year in Laredo, TX. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $34,540.