Market Research Analysts and Marketing Specialists Salary in Texarkana, TX-AR

BLS Occupational Employment & Wage Statistics • May 2025 • Texarkana, TX-AR

Median annual salary $57,360 -25.5% vs national
Median hourly $27.58
10th percentile $32,430
90th percentile $87,380
Employed locally 130
National median $76,950

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Market Research Analysts and Marketing Specialists
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Texarkana, TX-AR
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    Salary percentile breakdown

    10th
    $32,430
    25th
    $38,980
    50th (median)
    $57,360
    75th
    $74,190
    90th
    $87,380

    Texarkana economic context

    Unemployment rate 4.20% 2024 annual avg • BLS LAUS
    Median household income $55,046 2023 • Census ACS
    Market Research Analysts and Marketing Specialists salary vs area income 104% Median Market Research Analysts and Marketing Specialists salary is 4% above the area median household income

    Top-paying metros for Market Research Analysts and Marketing Specialists

    Metro areaMedian salary
    San Jose-Sunnyvale-Santa Clara, CA $139,140
    San Francisco-Oakland-Fremont, CA $124,840
    Seattle-Tacoma-Bellevue, WA $102,390
    Delaware $98,650
    New York-Newark-Jersey City, NY-NJ $97,360
    Boston-Cambridge-Newton, MA-NH $95,930

    Nearby metros — Market Research Analysts and Marketing Specialists salary comparison

    Metro areaMedian salary
    Austin-Round Rock-San Marcos, TX $79,370
    Midland, TX $72,260
    Dallas-Fort Worth-Arlington, TX $68,000
    San Antonio-New Braunfels, TX $64,130
    Odessa, TX $63,100
    Amarillo, TX $61,280

    Related occupations in Texarkana, TX-AR

    OccupationMedian salary
    Business Operations Specialists, All Other $74,960
    Accountants and Auditors $67,370
    Human Resources Specialists $58,240
    Project Management Specialists $69,470
    Buyers and Purchasing Agents $61,540
    Training and Development Specialists $46,170

    Frequently asked questions

    How much do Market Research Analysts and Marketing Specialists make per hour in Texarkana?

    The median hourly wage for Market Research Analysts and Marketing Specialists in Texarkana, TX-AR is $27.58, based on BLS OEWS 2025 data. Top earners (90th percentile) make $39.31 or more per hour.

    Is Texarkana above or below average for Market Research Analysts and Marketing Specialists salaries?

    The median Market Research Analysts and Marketing Specialists salary in Texarkana, TX-AR is 25.5% below the national median of $76,950. The national figure is from BLS OEWS 2025 data covering all US metropolitan areas.

    What is the entry-level salary for Market Research Analysts and Marketing Specialists in Texarkana?

    Entry-level Market Research Analysts and Marketing Specialists (10th percentile) earn around $32,430 per year in Texarkana, TX-AR. The 25th percentile — typically workers with 1–3 years of experience — earn approximately $38,980.